Personalize pens

The BIC 2025 catalog is finally online, packed with new options to satisfy all your writing needs. Check out the categories available on our site and discover the latest news!

The BIC 4-Color Bicolor represents the latest evolution of the legendary BIC 4-Color ballpoint pen, an icon of simplicity and functionality since its launch in 1970. This innovative writing instrument was designed to simplify the lives of consumers, offering them the convenience of four colors in a single pen. With its distinctive design and unparalleled functionality, the BIC 4-Color has won over generations of users.

We are thrilled to announce the launch of the new BIC 4 Color Pastel pen, an exceptional addition to our range of high quality products. This innovative pen not only offers the convenience of four colors in one tool, but can also be personalized with your company logo, making it a perfect option for promoting your brand.

We are excited to present our latest creation: the BIC 4 Colours Flags Collection! This iconic pen has received a touch of class with a metallic, glossy and gradient finish that will make you shine wherever you go.

We are happy to announce the launch of the new BIC 4 Color Rainbow Pen, the latest innovation in BIC writing instruments. This revolutionary pen offers not only bright colors, but also the ability to customize it with your company logo, making it the ideal tool for your business.

The new clip and button of our iconic BIC 4 Colors pen have been redesigned to improve the sustainability of the product.

A timeless icon, famous all over the world: our BIC 4 Colors needs no introduction! Since it was launched way back in 1970, it has spanned generations, becoming a commonly used object. Today, not only is it coveted by collectors, but it is also a trendy item in schools, where it is often used to post notices of lost or stolen items, and in offices, where office workers often use the term "BIC" to refer to any writing instrument.

From the birth of BIC Cristal to Cristal Re'NewOver the last 70 years, the BIC Cristal range has evolved into more than 60 models and 15 colours. Today the collection continues to grow thanks to the arrival of the latest addition.

Sprout personalized pencils are revolutionizing the way companies and organizations spread their sustainability message around the world. These unique pencils not only provide a high-quality writing experience, but also offer an innovative way to turn their use into a green growth opportunity.

Are you the manager of an accommodation facility, a hotel or a hotel chain? Are you looking for personalized gadgets to enrich your guests' experience?

Are you the manager of a museum, a theater or an art gallery? Are you looking for personalized gadgets and, what's more, do you want them to be eco-friendly? We have the perfect offer for you!

There's something magical about being able to change the color of your pen to suit your mood or needs. That's why the BIC 4-color pen is a true classic, a must-have for anyone who loves to write with style and versatility.